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iWork VP Roger Rosner Taking Charge of Apple's Digital Textbook Initiative
Jan 18, 12:02AM
Prior to working on the textbook service, Rosner was in charge of Pages, Numbers and Keynote -- Apple's iWork suite of office applications. Jessica Vascellaro writes for the WSJ:
Mr. Rosner's involvement is a sign of how strongly Apple intends to emphasize textbook creation, in a move to change the type of educational content that exists on the market. It also underscores how as textbooks—and all media—goes digital, it is increasingly important for tech companies to get media companies to create digital content with their software or in formats compatible with their services and devices.Rosner made his first widely-viewed public appearance when he demonstrated iCloud onstage at WWDC in June of 2011.
Whether Mr. Rosner, whose LinkedIn profile pegs him at Apple for more than a decade, will take the stage on Thursday remains unclear. If so, audiences may remember him from Apple's Worldwide Developers Conference this past June, where he demonstrated features of iCloud, the company's online syncing and storing service.
Apple Ends $100 Printer Rebate Program for New Mac Purchases
Jan 17, 9:29PM
Since at least 2004, Apple has offered a rebate program that has typically offered users a $100 rebate when they purchase a new Mac and an eligible printer directly from Apple. The program was typically offered as a three-month program that was consistently renewed upon expiration, although in recent years the company shifted toward a perpetual program while reserving the right to discontinue it at any time.
It now appears that Apple has discontinued the program entirely, as retail sources have indicated to both MacRumors and 9to5Mac that Apple has ended the program as of today. From a notice to staff members:
Printer Rebates Ending on January 17Apple previously offered a number of rebate programs on various products, but with the discontinuation of the printer rebate program, it appears that the company has eliminated rebates entirely. iWork and MobileMe rebates disappeared in April 2011, and the company had previously offered rebates on the products such as Mac OS X and iLife combination purchases, Mac OS and Microsoft Office combination purchases, and others. Apple previous Back to School rebate program has also been replaced with an iTunes Store/Mac App Store gift card.
Effective Tuesday, January 17, the printer rebate will no longer be offered.
Monday, January 16 will be the last day customers can get a rebate on a qualifying printer when purchased with a Mac. Customers will have 90 days from the date of purchase to submit rebate claims. An additional 30 days will be given to correct invalid claims.
The Apple Retail Store and the Apple Online Store will continue to sell printers, albeit without a rebate offer.
U.S. and CA only: Wednesday, May 16 is the last day the online Apple Rebate Tool will be available to submit rebates. Customers should submit their claims according to the terms of the promotion.
Apple continues to offer several printers as optional add-ons when configuring a new Mac in the online store, specifically promoting AirPrint-compatible models, but the printers are being offered at regular retail prices with no promotional rebates or other discounts.
Robust Market for Used iPhones Benefits Users, Carriers, and Apple
Jan 17, 8:05PM
AllThingsD reports on new research from Consumer Intelligence Research Partners (CIRP) analyzing the impact of the secondary market for the iPhone, the portion of used iPhones that are resold or given away when users upgrade to the latest models. The survey looked at customers purchasing new iPhones beginning with the iPhone 4S launch last October, finding that 53% of those users had returned their old phones to the secondary market.
Of those old phones being put back onto the secondary market, the survey found that 49% were older iPhones, while 21% were BlackBerry smartphones and 15% were Android devices. Approximately two-thirds of those devices returned to the market were given away, with the remaining third having been sold.
Breakdown of old devices reentering secondary market following new iPhone purchases
According to the survey, 87% of those who sold or gave away their old iPhones expected the recipients to activate them for use, which CIRP estimates as representing 11% of carrier activations since last October. That number represents a boon for carriers, who do not have to pay subsidies to Apple on the used devices.
The research firm believes that, for every used iPhone that carriers activate, they save around $400. In the fourth quarter of 2011 alone, CIRP figures that secondary-market activations saved AT&T; and Verizon between $400 million and $800 million in subsidy costs.And while the strong market for used iPhones may seem like a detriment to Apple given that those users may be purchasing a used device offering no revenue for Apple rather than a new one, CIRP suggests that those low-priced used handsets are a common way to introduce new users to the iPhone ecosystem. That introduction then sets the users up for future purchases of new iPhones and other Apple products.
"It hurts Apple because it creates competition for new iPhones, which we see in the relatively modest sales of reduced-price iPhone 4 and free iPhone 3G units. But it also benefits the company because used iPhone customers aspire to own the newest and best iPhone, so they are likely future new phone customers. In fact, they are likely new entrants to the Apple ecosystem, who otherwise would not have found a way in."Beyond future hardware sales, the used iPhone market also increases the user base and market for apps and other iTunes Store content, with the device's able to serve more good than if they had been discarded or forgotten in a drawer.
Thermochromatic iPhone Cases Have a Different Look [iOS Blog]
Jan 17, 7:51PM
Incase may be the most recent case-maker to release a color-changing case, but they are far from the only one. XtremeMac offers the $30 Tuffwrap Shift that has a similar design to the Snap Case, but is available in a wider variety of color schemes: blue/white; pink/white; purple/blue; grey/white; green/white; and orange/yellow.
Finally, RF Laserworks offers a $12 heat sensitive iPhone 4 backing that's .005" thick, meaning it's designed to fit under a bumper or other case.
Thermochromatic cases don't quite work like the XtremeMac press photograph above, showing off fine details and fingerprints. However, they can bring something a little different to the iPhone case world.
All the cases mentioned are compatible with both the iPhone 4 and the 4S.
iPad 3 Media Event Planned for Early February?
Jan 17, 5:11PM
According to asian supplier and a source in United States, Apple seems to prepare to hold Special Event in early February.An approximately one-month gap between introduction and availability would be significantly longer than for the iPad 2, which was introduced on March 2, 2011 with availability coming just nine days later on March 11.
Because Chinese factory will be in holiday of New Year, then new product is concidered to be released in early March.
The original iPad didn't launch until more than two months after its January 2010 debut, although Apple tends toward longer gaps between introduction and launch for new product categories in order to accommodate the regulatory approval process without risking leaks of product details.
Macotakara has had a mixed track record in the past, but the site's most recent report regarding the start of iPad 3 production ahead of an early March debut was corroborated by Bloomberg just a few days later.
Display Panel Shipment Plans Suggest Apple Will Offer iPad 2 Alongside iPad 3
Jan 17, 3:18PM
The question of whether Apple will continue to offer the existing iPad 2 as a lower-cost option alongside the forthcoming iPad 3 has been the subject of a fair amount of rumor and speculation, but if new display panel shipment plans provided to Digitimes are correct, it appears that the iPad 2 will indeed live on.
According to the report, production of the "Retina" resolution iPad 3 display panels at 2048x1536 pixels will surpass that of the lower-resolution 1024x768 iPad 2 panels by the second quarter of this year, but Apple's suppliers will still push out approximately 25 million iPad 2 panels in 2012. That will be down from an estimated 48 million panels in 2011, but still a substantial number. Sources suggest that Apple's suppliers will also be pushing out approximately 40 million iPad 3 panels this year for a total of 65 million iPads between the two models.
With fewer than one million panels shipped in the fourth quarter of 2011, Apple will keep increasing the shipment volume of panels for use in the new version of iPad to 6.0-7.0 million panels in the first quarter and 10.0 million units in the third quarter of 2012, the sources pointed out.Digitimes has had a spotty record regarding Apple's product plans, but it does sometimes offer at least reasonably accurate information on production volumes from the company's supply chain. Consequently, it does seem likely that any volume of iPad 2 display panels approaching the rumored number would be indicative of continued iPad 2 production well beyond the introduction of the iPad 3.
In the meantime, Apple has downwardly adjusted shipments of iPad 2 panels from the peak of 16.0 million panels in the third quarter to 10.0 million units in the fourth quarter of 2011 and further to 7.0-8.0 million units in the first quarter of 2012, the sources indicated. Thus, the shipment volume of panels for use in the new version of iPad will surpass that of iPad 2 panels in the second quarter of 2012, the sources noted.
Several reports have indicated that the iPad 2 will carry on at a lower entry price of $399 or perhaps even lower, a move rumored to be planned in part to counter Amazon's smaller Android-based Kindle Fire priced at $199. The iPad 3 is said to be set for a March debut and will reportedly offer LTE connectivity, a quad-core processor, and the high-resolution Retina display.
A Look at AT&T's Throttling for High-Use Unlimited iPhone Data Customers [iOS Blog]
Jan 17, 3:00PM
Late last year, AT&T; began throttling the data speeds of its highest-use unlimited data customers, knocking down the ability of the top 5% of its users to consume data for the remainder of a billing period once they hit certain thresholds. While AT&T; no longer offers unlimited data plans, it did so for several years with the iPhone, and users who had previously signed up for the unlimited have been able to keep their plans even as they have upgraded to new devices.
AppAdvice takes a look at the effect of AT&T;'s throttling on a user's web experience on the iPhone, showing how the move can make the device nearly unusable with data speeds well below that of even the carrier's fallback EDGE network.
AppAdvice conducted a series of side-by-side tests showing data download speeds on both throttled and non-throttled devices, swapping the SIM cards to demonstrate that throttling rather than any other hardware difference was indeed responsible for the significantly slower speed. The testing also included additional real-world comparisons showing the loading of Google Maps and the website of The New York Times on both devices.
Apple Files New German Lawsuit Targeting Ten Samsung Smartphones [iOS Blog]
Jan 17, 2:49PM
Bloomberg reports that Apple has filed a new lawsuit in Germany against Samsung, seeking to ban sales of ten different smartphone models over alleged design infringement.
Apple Inc. (AAPL) filed another suit in Germany, seeking to ban sales of Samsung Electronics (005930) Co.'s smartphone models, including the Galaxy S Plus and the S II.Germany has already been the site of a significant amount of legal action between Apple and Samsung, with Apple winning an injunction barring the sale of the Galaxy Tab 10.1 in that country. Samsung has apparently circumvented that injunction with the release of a design-tweaked Galaxy Tab 10.1 for the German market, although Apple continues to press forward with its legal efforts against Samsung's tablets.
The suit targeting 10 smartphones was filed in the Dusseldorf Regional Court and is based on Apple design rights Apple in Europe, court spokesman Peter Schuetz said via phone today. Apple also started a separate suit against five Samsung tablet computer models related to a September ruling banning the Galaxy 10.1., he said.
Scott Forstall Profiled as Apple's 'CEO-in-Waiting'
Jan 17, 2:39PM
Fortune offers one tidbit from the book today, profiling Senior Vice President for iOS Software Scott Forstall as Apple's current "CEO-in-waiting". The book paints a similar picture to one offered by offered by BusinessWeek last October, portraying Forstall as an aggressively ambitious "mini-Steve".
He's young (43). Comfortable on stage (played Sweeney Todd in high school). Has serious nerd credentials (Stanford, NeXT). Shares Steve Jobs' obsession with detail (keeps a jeweler's loupe in his office to check every pixel on every icon). And the division he heads -- mobile software -- drives nearly 70% of Apple's (AAPL) income.But Lashinsky also notes that Forstall's open ambition has ruffled a few feathers at Apple, reportedly stemming in part from efforts to consolidate his influence while Steve Jobs was on medical leave. Previous reports have suggested that Forstall's personality was at least partially responsible for "Godfather of the iPod" Tony Fadell leaving the company in 2010.
"He's a sharp, down-to-earth, and talented engineer, and a more-than-decent presenter," one entrepreneur told Adam Lashinsky. "He's the total package."
Tim Cook was awarded 1,000,000 restricted stock units in an effort to keep him in the role of Apple CEO until at least 2021. Roughly eight years Cook's junior, Forstall would be in a good position to succeed Cook at some point in the future should Apple be able to keep him within the senior executive team.
Inside Apple will be available from numerous retailers, including from Amazon as a hardcover book, Kindle e-book, and CD audiobook, and from Apple's iBookstore [iTunes Store].
Apple to Launch 'Garageband for e-books' on Thursday? [Updated]
Jan 17, 3:40AM
The current state of software tools continues to frustrate authors and publishers alike, with several authors telling Ars that they wish Apple or some other vendor would make a simple app that makes the process as easy as creating a song in GarageBand.Apple is said to be announcing support for the ePub 3 standard as well, and hopes to open the door for publishers to easily create interactive e-books. Steve Jobs is said to have been intimately involved with the project for several years.
Our sources say Apple will announce such a tool on Thursday.
Apple's media event is being held at the Guggenheim Museum in New York City on Thursday, January 19. It is scheduled to begin at 10:00 AM Eastern / 7:00 AM Pacific, and Apple senior vice president Eddy Cue has been reported to be a key figure in the presentation.
Update: Fortune claims that the report by Ars Technica, specifically including information from Inkling CEO Matt MacInnis, was "seriously overhyped". In particular, Fortune's Philip Elmer-DeWitt takes exception to the claims that Apple will release a "GarageBand for e-books" to enable simple digital textbook creation, instead claiming that the reference was to a sample app that will be demoed by Apple as an example of what can be done on the platform.
MacInnis also mentioned GarageBand in our interview. But what he was describing was a sample iPad textbook, produced in-house and packed with pedological bells and whistles, that would serve as a reference design for textbook publishers, much in the way GarageBand for the iPad showed iOS developers what the new platform could do.
MacInnis does expect Apple to unveil new tools for creating iPad textbooks, along with a new content repository to make e-textbooks easily available to teachers. But the tools are not a "GarageBand for e-books." And according to MacInnis, they're designed to support the textbook industry, not to do an end-run around it.
iTunes Match Launches in 19 New Countries: Latin America, Baltics, Netherlands
Jan 17, 3:26AM
But as Apple now details on its iTunes Match availability page, the service actually launched in 19 new countries today, focusing on Latin America, the Baltic states, and the Netherlands.
The full list of new markets includes Argentina, Bolivia, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Estonia, Guatemala, Honduras, Latvia, Lithuania, Netherlands, Nicaragua, Panama, Paraguay, Peru, and Venezuela.
Today's additions bring the total number of countries with iTunes Match availability to 37, with Estonia, Latvia, Lithuania, and the Netherlands also gaining iTunes in the Cloud compatibility with music and music videos for the first time.
The Latin American countries seeing iTunes Match debut today already had the iTunes in the Cloud functionality, which allows users to re-download purchased content any number of times to devices associated with their iTunes Store accounts.
More on Apple's Textbook Plans for Thursday's Media Event
Jan 17, 3:09AM
Among the more specific claims included in the article is a brief discussion of the company's work with textbook publisher McGraw-Hill on a project that has been underway since last June.
McGraw-Hill Cos., Pearson and Houghton Mifflin Harcourt are among the education-publishing companies most likely affected by an Apple textbook announcement. The companies have experimented with interactive approaches, such as allowing students to take quizzes as they read and hear audio for foreign-language study, but many digital textbooks have looked a lot like their physical counterparts.The report also points to Cengage Learning, another textbook publisher that has worked with Apple in the past and who will be attendance at Thursday's event. Cengage acknowledges that a combination of its content with Apple's hardware and distribution "could be exciting", but declined to talk specifics of any deal.
McGraw-Hill has been working with Apple on its announcement since June, a person familiar with the matter said. It wasn't known whether Pearson and Houghton Mifflin also would participate.
Apple's media event is being held at the Guggenheim Museum in New York City on Thursday, January 19. It is scheduled to begin at 10:00 AM Eastern / 7:00 AM Pacific, and Apple senior vice president Eddy Cue has been reported to be a key figure in the presentation.
iTunes Match Goes Live in the Netherlands [iOS Blog]
Jan 16, 7:51PM
Less than a week after Dutch music copyright organization Buma/Stemra announced that it had struck a deal with Apple regarding iTunes Match, the service has now gone live in the Dutch iTunes Store.
An iTunes Match link is not yet showing up on the front page of the Dutch iTunes Store, but Apple has updated the iTunes Store terms and conditions in the Netherlands with new text covering the service and the generic link to the iTunes Match page [iTunes Store] is now working for those who have set their systems to access the Dutch version of the store.
As in other European countries, iTunes Match is priced at €24.99 per year.
'Immense Pressure' Leads to Cancellation of Steve Jobs Figurine
Jan 16, 6:56PM
Earlier this month, we reported on Hong Kong company In Icons, which was attempting to release a realistic-looking Steve Jobs figurine. According to reports, Apple was at the time threatening legal action over the posable figurine, and PC World now notes that production on the figurine has been halted.
In Icons has posted a statement on its website acknowledging that while it does not feel that it has violated any laws with the figurine but noting that it will cease production out of respect for Jobs and following "immense pressure" from lawyers representing Apple and Jobs' family.
I would like to take this opportunity to reiterate that the original intention for creating the figurine was driven by a fan's admiration of Steve. We respect copyright and trade mark rights and therefore indicated on our site that we were not providing any Mac, iPhone and iPad models with the figurine. Further, we haven't used any Apple related brands. Unfortunately we have received immense pressure from the lawyers of Apple and Steve Jobs family. Regardless of the pressure, I am still Steve's fan, I fully respect Steve, and his family, and it is definitely not my wish or intention that they be upset. Though we still believe that we have not overstepped any legal boundaries, we have decided to completely stop the offer, production and sale of the Steve Jobs figurine out of our heartfelt sensitivity to the feelings of the Jobs family.The 12-inch figurine had been set to sell for $99.99 plus shipping, and included a number of accessories to help users replicate any number of famous Jobs poses.
Das Keyboard Releases Model S Professional for Mac [Mac Blog]
Jan 16, 6:19PM
Das Keyboard, a popular keyboard manufacturer that specializes in "clicky" mechanical keyboards like the Apple Extended Keyboard or the IBM Model M, has announced a Macintosh-edition of its Model S Professional keyboard.
Das's keyboards are a favorite of many computer users, including MacRumors chief Arnold Kim. The Model S Professional for Mac is the same keyboard as the Model S that Das Keyboard has been selling, but with the appropriate "control", "option", and "command" keys for the Macintosh, plus function keys for sleep, brightness +/-, mute, volume +/-, eject, play/pause, next and previous track.
CNET gave the Model S Professional 4/5 stars, praising its "tactile feel and satisfying clack" and noting that "power typists will find comfort, utility, and nostalgia in the Model S Professional's sleek design and springboard performance." The keyboard "brings back the same mechanical key switches and provides tactical and audible feedback that might even improve your typing speed and accuracy." The mechanical key switches of the 2.6 lb. Model S are designed to withstand more than 50 million strokes.
The Model S Professional for Mac will be priced at $133 when it's released, but is available for pre-order for $113. Das Keyboard says it has a limited quantity available for immediate shipping, but the keyboard will be shipped in volume on April 16, 2012.
HzO 'Talking to Apple' About Water Blocking Technology for Future iPhones
Jan 16, 3:51PM
Pocket-lint reports that Utah company HzO, which was showing off its "WaterBlock" technology for providing water resistance to mobile devices at last week's CES, has said it is talking to Apple about the possibility of including the technology in future iPhones and other devices. Samsung is also reportedly "excited" by the technology.
"We showed the Samsung Chairman the technology with a Samsung Galaxy S that we had coated with HZO and he couldn't believe his eyes," a representative of the company told us. "Samsung is really excited by the tech."The WaterBlock technology, which consists of a coating applied to interior device components to help them resist water damage, is performed during the manufacturing process and is invisible to the user.
The company has told us that they are also talking to Apple as well, hoping to be able to let Apple make the iPhone 5 waterproof.
"We expect HZO to be in next season's phones," HZO told Pocket-lint rather confidently.
It is difficult to know how serious the company's discussions with Apple are, and any substantial conversations would almost certainly be subject to non-disclosure arrangements. In addition, expo floor exhibitors are of course primarily interested in promoting their products, and any mention of discussions of partnerships with major companies is a good way to generate publicity.
Consequently, it is impossible to put any measure of weight on speculation that Apple might adopt HzO technology, but it does appear to be an interesting possibility for mobile device manufacturers seeking to improve the durability of their products.
Apple Moving Forward with New Retail Stores in France and Switzerland
Jan 16, 3:21PM
ifoAppleStore reports on an article from French magazine Aix en Dialogue noting that Apple is preparing to build an interesting new store in Aix-en-Provence, France. While the store appears to be a relatively small one by Apple's standards, the striking design sees the store set back on a plaza and constructed almost entirely of transparent glass with the exception of the rear wall hiding the back-of-house operations.
According to AixEnProvence.fr magazine, the current tired-looking tourism office on the south side of Place du General de Gaulle will be demolished and the Apple store will be constructed at the site. A rendering posted by the magazine shows a one-level structure set back on a broad stone plaza, with a tan-colored rear wall, and all other encompassing walls made of glass. A second rendering shows the store is an extension of a design roughly based on the Upper West Side (NYC) store.Reports indicate that the new store, which is also depicted with a low-profile fountain on the plaza, could open by late 2012 or early 2013.
Meanwhile, Macprime.ch reports [Google translation] that it has obtained access to Apple's plans for its first retail store in Basel, Switzerland. The company recently revised its plans for the store to meet the requirements of planning officials, and with the current tenant having vacated the location late last year Apple is nearly ready to begin construction on the new store, which would be the company's fourth in Switzerland.
The two-level sales floor of the forthcoming store measures in at a modest 460 square meters (close to 5,000 square feet), with a nearly equal amount of space dedicated to back-of-house operations such as storage and a conference room, as well as building systems. Schematics for the store show a staircase in the rear of the store for moving between the two sales floors, with the ground floor hosting twelve display tables and the next level hosting several other display tables and what appear to be a pair of 12-seat Genius Bars.
Given that Apple will be tearing down the current building to construct the new Basel store, the location is unlikely to open until 2013.
ITC Rules Against Apple in Motorola Patent Case [Mac Blog]
Jan 14, 12:32AM
On this date, the ALJ issued an initial determination on violation of Section 337 and recommended determination on remedy and bond in the above-referenced investigation. It is held that no violation of section 337 of the Tariff Act of 1930, as amended, 19 U.S.C. § 1337, has occurred in the importation into the United States, the sale for importation, or the sale within the United States after importation of certain mobile devices and related software by reason of infringement of one or more of Claims 1, 2, 10, 11, 24-26, and 29 U.S. Patent No. 7,812,828 ("the '828 Patent"), claims 1-7 and 10 of U.S. Patent No. 7,663,607 ("the '607 Patent"), and claims 1, 3, and 5 ofthe U.S. Patent No. 5,379,430 ("the '430 Patent").The case goes back to November 2010, when the International Trade Commission agreed to investigate Apple's claims of patent infringement lodged against Motorola.
iPad 3 with LTE, Quad-Core Processor and Retina Display Set for March Launch
Jan 13, 9:09PM
Bloomberg briefly reports that Apple's manufacturing partners have indeed begun on production of the iPad 3, with a ramp-up to full capacity taking place by February ahead of a March launch for the device. The report corroborates circulating rumors that the iPad will offer a quad-core processor and sport a high-resolution "Retina" display. The iPad 3 is also said to offer 4G LTE support for faster data connectivity on the go.
Apple Inc. (AAPL)'s next iPad tablet, due in March, will sport a high-definition screen, run a faster processor and work with long-term evolution wireless networks, according to three people familiar with the product. [...]Japanese blog Macotakara reported nearly identical information earlier this week.
The tablet will use a quad-core chip, an enhancement that lets users more quickly jump between applications, two of the people said.
Rumors have been split on whether the iPad 3 will be slightly thicker, thinner, or the same form factor as the iPad 2, with those rumors apparently depending on whether Apple has been able to adopt Sharp's IGZO technology that would allow for a thinner display. While some sources have indicated that Sharp's displays are making the cut for the iPad 3, others have claimed that Sharp failed to win approval from Apple and that a slightly thicker form factor may be required to accommodate a dual light bar design to support the high-resolution IPS display from Samsung and LG.
Update: Bloomberg has now updated its article with additional information on the new features:
Apple is bringing LTE to the iPad before the iPhone because the tablet has a bigger battery and can better support the power requirements of the newer technology, said one of the people.Sources note that Foxconn's factories will be running 24 hours a day to produce the iPad 3, with a break later this month for the Lunar New Year holiday being followed by an acceleration to full capacity in February.
The new display is capable of greater resolution than the current iPad, with more pixels on its screen than some high- definition televisions, the person said. The pixels are small enough to make the images look like printed material, according to the person. Videos begin playing almost instantly because of the additional graphics processing, the person said.
iTunes Store Adds Pop-Up Windows for Quick Access to Content Details and Previews
Jan 13, 8:46PM
Italian site iSpazio notes [Google translation] that Apple has made a small but helpful tweak to the iTunes Store when accessed from a computer, now allowing users to access information on content such as songs, albums, videos, apps, and books via a pop-up window rather than needing to click through to a separate page within the store. The new option, which appears in most locations within the store as a small "info" button in the lower right corner of the content's icon when the user hovers over the item, is available on both main iTunes Store and App Store feature pages as well as in search results.
The pop-up windows offer different content depending on which area of the store the user is in, with music, books, and podcasts offering a description of the selected item. In the App Store, the pop-up windows contain multiple tabs with each item's description, reviews, and iPhone and iPad screenshots. Users can also easily purchase the items from their respective pop-up windows.
Finally, movies and TV shows display a small "play" icon instead of the "info" icon, and immediately pop up a window with a video preview and details on each item.
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